This video explains how to write long-form SEO content quickly, without too much disruption to your workflow.
We all know the value in publishing detailed, thorough articles on your website. Google is on record stating that COMPREHENSIVENESS is the #1 sign of a page’s value.
But writing a 3,000 word article costs a ton and takes forever.
No it doesn’t.
If you don’t have a solid plan to research, produce, and promote your resource content, then yes—it will be difficult to execute. But if you use a simple organization and planning method, the whole thing is easier than you think.
The solution is simple: start with an outline.
Choose a subject and write 3-5 bullet points about that topic. These are just a handful of big-picture topics that make up your article’s subject. These will become your article’s H2 headings.
Beneath each of those bullets, list another 3-5 bullets, as appropriate. These are your H3 headings. These sub-bullets should list the components of each H2 bullet.
If possible, list ANOTHER set of 2-3 sub-sub-bullets beneath each H3. These will be your H4s. These H4s may not be necessary in all cases, but they are a big help.
Each list-and-sub-list grouping can be divvied up between your writing team, or—especially if you’re doing this on your own—tackled one day at a time.
This allows you to stay focused, writing on only ONE tiny subject at a time. And you can spend an hour or two at a time—perfectly easy to fit into an already busy workday.
The last hidden gem of this method is that the outline becomes your article’s Table of Contents, which users can click on to improve their reading experience—and Google can pick up in a Featured Snippet to rank your article at “SERP position zero.” A major win-win!