Anyone can start a company today but less than 1% of them ever last and thrive. Anyone can build a product/service today but only a few would ever see them realize their full potential.
Why is that?
Well, one big reason is that the companies that thrive locally and globally have a problem-obsessed and community-first mindset that sets them apart.
Having experienced a similar growth in the last few years of my own startup from three co-founders to 200 people, I have first hand seen the seven principles that create what I call “Movement Marketing” that has the power to pull you and your brand ahead of the competition and more importantly in the hearts and minds of the people.