Melbourne, Victoria, Australia
Bernadette McClelland is an award-winning writer, keynote speaker and authority in sales and psychology, warmly referred to by her colleagues as a ‘Sales Psychologist’. Having been the APAC business coach for Anthony Robbins, she was also invited to co-facilitate the pilot sales program for Harvard MBA students.
A recipient of a Telstra Award, voted as one of the Top 35 Influential Women in Sales globally, recognized as one of the Top 100 Sales Coaches by Ambition and Top 100 Sales Experts by RiseBoarders, she also spent two decades with Fortune 500 companies, including executive sales and leadership roles. As a professional speaker, Bernadette has also been recognized as one of the Top 50 International Speakers in the global sales community. She ensures her mainstage presentations and breakout sessions don’t just educate, entertain and inspire, but they prepare people for change. With requests to speak from Paris to Portugal, Atlanta to Alice Springs, Sydney to Chicago, New Delhi, New Zealand and New York City, Bangkok to Brisbane, and Melbourne to Minneapolis, her memorable Australian accent, feminine approach and cutting-edge thought leadership ensures she appeals to a broad audience. With six books on sales and leadership under her belt, as well as being CEO of the Melbourne based sales consultancy 3 Red Folders, Bernadette is a prolific contributor to the global sales community. Her online blog was voted in the Top 50 Blogs globally, whilst her latest book, ‘The Art of Commercial Conversations’ was voted in the Top 50 Sales Books four years in a row with Top Sales World. Bernadette has been interviewed on multiple business podcasts, has been awarded Best New Speaker for the National Speakers Association and been featured in the Australian Financial Review, The Age, The Economic Times of India, Jeweller Magazine and BRW.
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